A bit about hookgrip

Hi all and welcome to the temporary hookgrip™ website while the full site is under construction. As you may know, most of our activity happens on our very active facebook page (over 13000 likes at last count!). We normally post at LEAST one high-quality original picture per day and these pictures typically attract a lot of likes, comments and shares. If you want to see the latest and greatest from hookgrip, we highly recommend that you follow the hookgrip facebook page!

We also have a twitter (where we plan to be more active) and a youtube (which has some of our VERY popular 2011 CrossFit Games videos on it). Right now the full site is under development and being prepared for launch hopefully in the very near future.

One common question that we get asked is why the site isn’t launched yet. To answer that question, I need to explain a bit about how the idea for hookgrip developed. Back in 2010, I was working my normal job (which is running websites) and I realized that I wanted to launched a website about fitness. I wasn’t sure about what. At the time I was doing CrossFit on a daily basis at CrossFit Las Vegas and my initial inclination was that I wanted to launch a website about CrossFit. But I wasn’t sure what the site would be about. I had a few ideas but I really wasn’t super enthused about any of them. In June 2010, CrossFit Las Vegas held an Olympic-style weightlifting seminar taught by John Broz and some of his lifters (including Pat Mendes). I was instantly drawn to the sport. Of course I’d done some CrossFit-style Olympic lifting but I’d never focused on one, two and three rep maxes before. I soon went over to Average Broz Gym for a followup training session and before I knew it I had a garage gym complete with a platform, squat rack and Eleiko bar/bumpers. Around this time, I decided once and for all that my “fitness” site was going to be a mix of Olympic-style weightlifting and CrossFit. So my first move was to look for a domain. I thought about purchasing a high dollar domain such as weightlifting.com (they want six figures, blah) and I found a few others that I liked (secondpull.com, which I have since gifted away) but the one that really stood out to me was hookgrip.com which I registered for $7 — and thus saved a good amount of money by not invested several hundred or thousand into an existing domain. So I picked up hookgrip.com in August 2010. There was a problem though. I was still under contract to my old employer and I was contractually bound to not start any new projects. So, with that, I decided to wait on the project until I was allowed to get going on it.

Fast forward to April 15th, 2011. Without boring you by going into my past work too extensively, I worked for a poker marketing company. We ran sites like pocketfives.com and pokersoftware.com — all sites about poker but you could not actually gamble on any of them (for legal reasons, we did not want to actually take bets). So on April 15th, there was an event known as Black Friday. Once again, without boring you, the basic story is that it threw the whole poker industry into turmoil — including our company. I decided that I should accelerate my plans to start other websites and leave the company. I ended up agreeing to leave the company as of August 1st, 2011. However, the 2011 CrossFit Games were scheduled to occur just before August 1st so I essentially stopped working a few days early and took off to volunteer at the Games and hopefully get some good content. I ended up having a great time and I managed to get some cool slow motion videos, including this one of Camille Leblanc-Bazinet: http://www.youtube.com/watch?v=FKcnpJSAsbo. That video now has over 400,000 views! Pretty crazy. That being said, while I collected a bunch of content and enjoyed the Games, I also interacted with a number of CFHQ employees at that event and I did not get the feeling that my ideas for a CrossFit-related site would be all that appreciated or enjoyed. I also did not want to subject my site to the whims of a privately-held organization. So that trip convinced me that Olympic-style weightlifting was the way to go.

There was just one problem. I needed some content for the site (ie, pictures) and there wasn’t anything that I was excited about going to see until the World Weightlifting Championship in Paris, France. And that was being held in early November of 2011. So on August 18, 2011 I booked my flight to Paris and eagerly awaited getting started on this vision that was, at that point, over a year old! In the meantime I accepted a contract to work for a different company through the end of the year and, as it turned out, I kept working for that company through the end of March 2012. In the meantime, I shot a number of pictures at both the Paris Worlds and the 2012 US Nationals in Columbus. I didn’t get around to posting pictures much until February of 2012 mainly due to the contract work. And, since March, I’ve been working on and off on both hookgrip and my other projects (I need to keep making an income in the meantime!). So that brings us to now, early December of 2012. It’s amazing that this idea is nearly 2.5 years old and it still isn’t launched as a full website. Most of that delay is due to my other employment obligations but I will admit that I have not been totally proactive about finding a way to get it launched no matter what. That should change now, due to a number of factors.

I can’t go into all of the ideas for hookgrip but the basic idea is that it will be a weightlifting information site unlike any other. I feel like weightlifting information, products, media and other info is very difficult to come by. I want to change that. It should be a lot easier than it is and that’s my #1 goal with hookgrip. Make weightlifting accessible and publish tons of great content. Hopefully that gives you an idea about how hookgrip came about and why it has taken so long for the full website to be launched. Stay tuned to the facebook page for daily updates and look for the new site soon!

hookgrip